Insurance SEO Services
Want to grow your insurance agency online and attract more qualified policyholders? With HitHighs, you get expert insurance SEO strategies built for real growth.
We specialize in SEO services for insurance companies, helping agencies rank higher in search results, connect with local and national clients, and generate consistent, high-quality leads. From keyword targeting to local SEO and conversion optimization, our approach is designed to increase visibility and turn searches into policy inquiries.
Start strengthening your online presence and scaling your insurance business with HitHighs’ data-driven SEO solutions today.
Trusted by top brands
Proven insurance SEO services to drive more leads
Higher rankings
Thanks to SeoProfy, our organic traffic increased by 50%, and our keywords now rank in the top 30. Their team kept in touch via email and messaging apps, shared regular updates, and consistently delivered high-quality work on schedule.
More organic traffic
We applied their recommendations, and our website’s growth trend improved. Monthly clicks increased by 26%, impressions rose by 21%, and organic traffic grew by 13%.
More sales
The team at SeoProfy is highly professional and follows the best SEO practices. Their campaigns increased our search engine visibility by 64%, grew sales by 40%, and reduced our bounce rate by 12%.
Why is SEO important for insurance agencies?
The first place your clients go to when looking for insurance agencies is most likely Google, and SEO is what helps you show up in their search engine results and improve your online visibility.
But that’s not the only reason why search engine optimization is important. Investing in expert insurance agency SEO services like the ones offered by SeoProfy also enables you to:
- Appear in local searches and attract nearby clients
- Build trust and show expertise to potential prospects
- Reach high-intent insurance leads who are ready to buy
Additionally, the insurance industry is highly competitive, but with a well-planned SEO strategy, you will be able to rise above the competition and draw in more leads and policyholders to your business.
Award-winning insurance SEO company
SeoProfy is a data-driven company specializing in SEO for insurance brokers and independent agents. Our strategies are based on industry insights and cutting-edge data analysis techniques to enhance your online presence.
Through meticulous SEO audits, competitor research, and content creation, we optimize your website for better visibility. Furthermore, we strengthen your backlink profile to boost your website’s authority. But that’s not all.
Our agency also offers:
- Custom strategies based on your goals
- Regulatory expertise in insurance industry
- Proprietary tools built by experts
We work with companies from:
SeoProfy’s insurance SEO services
We offer a comprehensive suite of services, all tailored to SEO for insurance agents:
Content creation
Helpful content that answers your clients’ questions about policies, claims, and coverage shows that your business is trustworthy and reliable. It also positions your website as a go-to source for insurance advice and attracts more high-intent visitors.
We’ll create excellent new cannabis content for your platform while also optimizing and refreshing pieces that you already have. All of that will drive more traffic, elevate engagement, and boost leads.
Technical SEO
Certain technical issues can slow down your performance and negatively influence the user experience on your site. These include server errors or broken links that lead visitors and search engines to dead ends and result in lost traffic or lower rankings.
Our team will run a detailed audit and analyze multiple aspects of your site, such as speed, UX, links, and crawlability of your pages. We’ll find and fix any problems so that search engines can index your site and visitors have a nice experience.
Keyword research
Sifting through keywords can be time-consuming, but that’s an important task in SEO for an insurance company. Without this step, your website won’t show up in relevant searches, and your prospects simply won’t find your insurance business online.
We’ll use tools like Ahrefs and our in-house software to research and evaluate relevant terms for your business. Our experts will then choose the best short-tail and long-tail keywords and add them organically to your site structure and to your content.
On-page SEO
Ranking well starts with on-page optimization — your site’s structure, meta tags, images, web pages, and internal linking. Each of these elements needs to work together and include your target keywords to make your insurance website easy to find.
Our team of insurance agency SEO professionals will work on all the mentioned on-page areas. They’ll make sure your site has logical navigation, clear CTAs, and strategically placed internal links for better performance and higher click-through rates.
Link building
Your site’s credibility in the eyes of search engines is bolstered through backlinking, which involves getting other authoritative websites to link to you. These outbound links remain one of the main ranking factors, so you need to have them in your strategy.
We will find backlink opportunities from websites relevant to your niche and map out a strategy on how to get mentions from them. High-quality backlinks will improve your authority, rankings, and drive more traffic to your insurance services.
Local SEO
Insurance buyers often search for agents in their specific location. They also check online reviews and research local directories to find the best option. If your agency doesn’t appear there, you risk losing those potential clients to your competitors.
Our local SEO services help you rank higher in location-based searches and on Google Maps. We optimize your Google Business Profile, add local keywords, and manage listings on platforms like Yelp to help clients find and contact you for coverage.
Hire the top insurance SEO experts
Looking to boost your insurance business’s online visibility? Look no further! Our SEO company is your trusted partner with the top SEO experts. Our seasoned professionals specialize in:
- Optimizing your insurance website
- Increasing the number of visitors
- Improving search engine rankings.
Don’t miss out on potential customers. Contact us today and watch your online presence soar.
Fast communication across multiple channels
Trust & Partnership
When you work with HitHighs, you’re not just hiring an SEO service — you’re gaining a committed growth partner. We take the time to understand your business, your market, and your goals, ensuring every strategy is tailored, transparent, and built for long-term success.
Communication & Support
At HitHighs, fast and clear communication is non-negotiable. We stay proactive, responsive, and accessible across multiple channels so you’re never left waiting for updates. From regular progress reports to quick support when you need it, we keep you informed at every step.
Results-Focused
We don’t chase vanity metrics. HitHighs focuses on what truly matters — sustainable rankings, quality traffic, and real business impact. Every action we take is aligned with ROI, ensuring your SEO investment delivers long-term value.
Our SEO process at SeoProfy
The first call
We’ll get to know one another during an initial 30-minute call between your team and our SEO consultant. During this call, we’ll learn more about your current digital marketing strategy and discuss the potential insurance SEO services you might need.
Thorough research
We always start with an SEO audit, which is where we take a deep dive into your current site, competitors, company, goals, and specific business needs. We gather everything we need to know.
Time to strategize
Once we have all this information, we get to work brainstorming and crafting effective SEO strategies for your site. We come out of this phase with a solid idea of how to move forward.
Devise a workflow
To consistently meet deadlines and not miss a beat, an organized workflow needs to be arranged. Our skilled SEO management professionals at SeoProfy will oversee this process.
Form your team
Based on your unique goals and needs, we will build a team of insurance SEO professionals for your project. They will dedicate their best efforts to improving your online presence.
Review the progress weekly
Through consistent communication and total transparency, you’ll be kept up-to-date every step of the way as your campaign progresses. No insurance agent gets left behind.
Get your custom SEO roadmap
Don’t wait while your competitors continue getting thousands of clients online! Contact our SEO agency to optimize your website with:
- Comprehensive audit and regular monitoring
- Detailed SEO strategies tailored to your goals
- Clear action plan with predictable results
10x
average organic traffic growth of hithighs clients
Our own unique SEO tools
In addition to industry-leading tools like Ahrefs and ScreamingFrog, we’ve innovated our own software that helps us stay ahead of the curve:
LinkChecker.PRO
Continuously audits backlink profiles to identify broken, toxic, or underperforming links that negatively impact rankings and traffic.
SearchAnalytics.ai
Transforms search data into actionable insights, helping accelerate SEO decisions and optimize performance with maximum efficiency.
Matrix (Internal Tool)
Centralizes SEO execution by managing tasks, workflows, priorities, and collaboration across the entire campaign lifecycle.
WatchDog (Internal Tool)
Automatically monitors websites and domains for critical changes that could affect rankings, visibility, or technical health.
KeySemantics (Internal Tool)
Analyzes Search Console data to uncover high-impact keyword opportunities that can drive faster, scalable organic growth.
case study
Real SEO cases of client success
Audience and lead growth for a service-based business
Using HiThighs’ custom social media management strategies, we dramatically increased brand visibility and engagement—resulting in a 716% increase in profile reach and a 900% growth in qualified leads generated through social platforms.
Our focused, data-driven approach helped the brand reach the right audience, spark meaningful engagement, and turn social visibility into real business results.
99% CLIENT SATISFACTION
Why businesses rely on HitHighs for long-term SEO success
The HitHighs team was incredibly responsive throughout the entire process and always quick to address any questions we had. Their communication made collaboration smooth and efficient.
Connor Sherman
Content Marketing Specialist
The HitHighs team went above and beyond to shape their SEO strategy around our specific needs. They took the time to understand our goals and adapted their approach to fit our business perfectly.
Project management was smooth from start to finish. Tasks were delivered on schedule, communication was clear and proactive, and the entire collaboration felt efficient and well-coordinated.
Jurgis Plikaitis
CEO
We partnered with SeoProfy on some interesting projects in competitive markets and were extremely pleased with the results.
Adrian Tucker
Head of Performance Marketing
We partnered with SeoProfy on some interesting projects in competitive markets and were extremely pleased with the results.
Tim Heath
Founder
Client-recognized strengths:
Top-Tier Execution (13)
Trusted Professionals (19)
Responsive Communication (31)
Deep Expertise (8)
⭐ 5.0 88+ reviews
Frequently Asked Questions
What are the benefits of insurance SEO services?
SEO for insurance agents is a cost-effective marketing strategy that offers plenty of benefits. The biggest one is that it puts your business right in front of a potential audience when they are searching on Google and other major search engines.
SEO experts optimize your site, make it faster, and fill it with helpful content. As a result, more people can learn about your business, see your expertise, and choose to work with you. Additionally, with local SEO strategies, independent insurance agents can benefit from better visibility in their area and attract more visitors nearby.
How much does SEO cost for insurance firms?
The cost of an insurance industry SEO will differ depending on whether you need national SEO services or a local optimization strategy. Agencies targeting a broader, country-wide audience will be looking at $7,000–9,000, while for local brokers, the final cost might be around $2,500.
What strategies are effective for local insurance SEO?
The key strategies that can bring in the most results in local SEO for insurance agents are as follows:
- Website optimization with location-specific keywords
- Locally targeted content marketing
- Google Business Profile management
- Directory listings in relevant platforms
How long does it take to see results from SEO?
The duration of an insurance SEO campaign will vary based on the services and extent of research required, as well as the goals your campaign needs to achieve. Measurable outcomes in search results for SEO for insurance companies are typically seen within a span of 3 to 6 months.